An experienced event professional. Founder of two of Australia’s premier event management and entertainment agencies, Antony Hampel is a highly regarded event producer, transforming the industry with meaningful award winning live and virtual events and experiences. Ant has also been at the helm of driving all event Marketing for many of TEG Van Egmond Group’s International Tours.

Alive Events Agency won 2019 ‘Victorian Agency of the Year’ (MEA).

Some of Ant’s clients include HP, Porsche, W Hotels, Adidas, Ford, A.F.L, Medibank, Q.I.C, Art Of Banksy, Visit Victoria, Mirvac, Sigma Pharmaceutical, Allianz, Scoot Airlines, NSW Government, Tennis Australia, DIESEL, Crown Resorts, L’Oreal, Qatar Airways, Disney, Smart Car, City Of Melbourne, Treasury Wine Estates, Visit Victoria and Jetstar.

Agency partners include McCann, BWM Dentsu, DDB, Cummins Partners, Royals, Thinkerbell, Publicis and Ogilvy. Celebrity clients include Lewis Hamilton, KYLIE, AC/DC, Miley Cirus, Robbie Williams, President Bill Clinton, PRINCE, Charlize Theron, Paris Hilton, Baz Luhrman and Nicole Kidman.

Career highlights include Awards for Best Launch Event and Event of the Year. He was the Producer of the largest Live Fashion event in Australian history, created the APIA Time Of My Life Tour and also the Brickman LEGO Exhibition/Tour.

For VEG, Ant steered the marketing for the fastest selling show in Australian Box Office History for AC/DC with  520,000 tickets in 3 hours and over 1 million tickets sold for Riverdance. For Prince’s Australian Tour, VEG was Awarded the Helpmann Award for Best International Concert.

Ant is a regular guest speaker at industry events including General Assembly, Eventbrite and Event Training Australia.

Ant has helped raise awareness and funding for Red Cross, Mirabel Foundation, NPCD Foundation, Apollo World Tour Foundation , Fifteen, & Open Family.  In 2009 he on boarded the Australian Red Cross for the Sound Relief concerts raising over $7m for the Victorian Bushfire Appeal.

Antony Hampel Blog

Ant Hampel

Alive Events Agency

LinkedIn: Antony Hampel


Jennifer Trethewey is author of the book Change or Choke and a global trailblazer in the business world. Jennifer coaches and enables companies and their teams to achieve internal alignment through harnessing the power of Culture, Conflict and Change.

A highly successful businesswoman with more than 30 years’ corporate experience in senior roles across multiple sectors, she has fast built credibility as an international Change Agent in Australia and the United States.

In 2007 she set up ‘change agency’ JTG Global and found a niche in enabling upper management to navigate change and fix problems in their organisation, in what’s become (particularly in 2020) an increasingly complex and fast paced environment Jennifer started her career with $2.5bn retail giant Coles Myer and has extensive training in senior management, operations, leadership, business analysis, customer experience, internal process and marketing.

In addition, Jennifer has conducted due diligence for several high profile tourism attractions in Australia while working with Macquarie Leisure Trust and managed competitive analysis research and investigations for clients within the Government and corporate space.

Her expertise in Culture, Conflict and Change has led to senior consultancies with a diverse range of companies around the world including The Macquarie Leisure Trust, The San Francisco Giants, Equity Trustees, Mediatec Asia Pacific and Service Systems Associates based in Denver, Colorado.

Jennifer believes we all should give back to our industry – she is currently the International President of ILEA the International Live Events Association based in Chicago and a mentor to many wanting to achieve success in their careers.

JTG Global

LinkedIn: Jennifer Trethewey